The Media Octopus’ new business machine continues to steamroller its rivals with the Manchester digital agency scooping the marketing account for long-standing fashion business Creative Pedestrian.
TMO will use an array of social marketing channels to increase product awareness for three of Creative Pedestrian’s brands, AKIO Footwear, Alphalab and Beck & Hersey.
While the brands are available at major high street outlets including TKMAXX, JD Sports and Topman, TMO’s primary focus will be to increase online ecommerce sales.
The Media Octopus director Michael Winniczuk said: “Manchester has a rich heritage in fashion. We are delighted to be working with such a well established and progressive thinking fashion business – it’s a great brief, and has got the team very excited.”
Creative Pedestrian chief executive Martin Makin added: “It’s refreshing to work with a digital agency in the true spirit of a partnership. From the outset, it really looks like they will add genuine value to helping us move our business forward.”
Over the past few months, The Media Octopus has picked up accounts from Emirates Old Trafford and Lancashire County Cricket Club, EMMO Energy, the Royal Albert Hall and Christopher Wray Lighting.
TMO signs major data deal with Lancashire Cricket Club
Solar power energy start-up hires The Media Octopus
Albert Hall hands digital activity to Media Octopus
TMO picks up digital task for luxury lighting brand
Mobile specialist hands TV push to Media Octopus
Doncaster Council awards brief to Media Octopus
Media Octopus hires digital chief after growth spurt
To get full access to the site please register – it takes less than a minute and is free of charge. You will also get our weekly email update The DM Report (to opt out contact email@example.com). If you are an existing user, please log in. If you have forgotten your log-in details please email firstname.lastname@example.org to get them reset!