DecisionMarketing uses cookies – continued browsing implies consent. Click here for details >

Like many other websites, DecisionMarketing uses text files called “cookies” that may be stored by the browser on your computer or mobile phone in order to recall user preferences.
On this page, you can find information about what cookies are, how we use them, and how you can switch cookies off within your browser.

Cookies are a very common way in which a website can allow your Internet browser to remember how you prefer to view the information the website provides.
Typically the files will include the name of the website, the lifespan of the cookie and a randomly generated unique number as an identifier. We cannot identify you personally by using a cookie, and they are not used to store personal data or gather personal data.
DecisionMarketing uses very basic cookies to determine if you are a registered member of our website, and if you are logged in to our website. If you are logged in, you can then access various account settings, our comment system, and various other features around the website.
Without using cookies, you would have to log in every single time you visited our website if you wanted to use these features.
We may also use cookies to record whether you have visited our website before within a certain time period in order to assemble our readership statistics. This may include usage to ascertain whether your browser has displayed any of our advertising banners. As a free news source, DecisionMarketing relies on its readership statistics to support advertising that funds the service.

Controlling cookies
If you do wish to prevent your computer or mobile phone from accepting cookies, you should be able to do so from within the “options” or “preferences” menu of your browser.
DecisionMarketing is committed to ensuring that your privacy is protected. Should we ask you to provide certain information by which you can be identified when using this website, then you can be assured that it will only be used in accordance with this privacy statement.
We may change this policy from time to time by updating this page. You should check this page from time to time to ensure that you are happy with any changes. This policy is effective from November 1 2010.

What we collect

We may collect the following information if you register for the site or for our weekly newsletter:
• name and job title
• contact information including email address
• demographic information such as postcode, preferences and interests
• other information relevant to customer surveys and/or offers

What we do with the information we gather

We require this information to understand your needs and provide you with a better service, and in particular for the following reasons:
• Internal record keeping.
• We may use the information to improve our products and services.
• We may periodically send promotional emails about new products, special offers or other information which we think you may find interesting using the email address which you have provided.
• From time to time, we may also use your information to contact you for market research purposes. We may contact you by email, phone, fax or mail. We may use the information to customise the website according to your interests.


We are committed to ensuring that your information is secure. In order to prevent unauthorised access or disclosure, we have put in place suitable physical, electronic and managerial procedures to safeguard and secure the information we collect online.

Links to other websites

Our website may contain links to other websites of interest. However, once you have used these links to leave our site, you should note that we do not have any control over that other website. Therefore, we cannot be responsible for the protection and privacy of any information which you provide whilst visiting such sites and such sites are not governed by this privacy statement. You should exercise caution and look at the privacy statement applicable to the website in question.

Controlling your personal information

You may choose to restrict the collection or use of your personal information in the following ways:
• whenever you are asked to fill in a form on the website, look for the box that you can click to indicate that you do not want the information to be used by anybody for direct marketing purposes
• if you have previously agreed to us using your personal information for direct marketing purposes, you may change your mind at any time by writing to or emailing us at
We will not sell, distribute or lease your personal information to third parties unless we have your permission or are required by law to do so. We may use your personal information to send you promotional information about third parties which we think you may find interesting if you tell us that you wish this to happen.
You may request details of personal information which we hold about you under the Data Protection Act 1998. A small fee will be payable. The Act requires a data controller to be registered; our registration number is Z3024425. If you would like a copy of the information held on you please write to DecisionMarketing, 33 The Drive, BN43 5GB.
If you believe that any information we are holding on you is incorrect or incomplete, please write to or email us as soon as possible at the above address. We will promptly correct any information found to be incorrect.

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