SMEs eye technology boost to usher in new era of CX
Britain’s 5.5 million-strong army of small businesses are gearing up to make major investments in tech as part of plans…
Britain’s 5.5 million-strong army of small businesses are gearing up to make major investments in tech as part of plans…
Brands still wrestling with the rise of AI-powered marketing are being offered a helping hand with launch of a new report which…
Reckitt has jumped further into bed with MRM and McCann Worldgroup by slipping the agencies yet another huge slice of business, briefing…
Havas has acquired a majority stake in Uncommon Creative Studio, claimed to be the fastest growing independent creative company in…
Former M&C Saatchi and Lida chief Ben Golik has been reunited with Jonathan Goodman after being handed the role of…
The vast majority (83%) of businesses view an engaging customer experience as a way to stand out against competitors, but…
Businesses’ obsession with installing the latest technology to boost online customer experience is firmly at odds with what consumers actually…
Three years since Covid-19 was classified as an international public health emergency, it has been revealed the pandemic – and…
Global consumer goods giant Reckitt, whose brands include Durex, Clearasil, Cillit Bang and Vanish, is aiming to maximise the value…
UK retailers might talk a good game about omnichannel marketing – ensuring they target shoppers at every touchpoint – but…