Views

No Picture

Why retargeting is crucial to marketing

Want to deliver different sales messages to different browser segments? Targeting each segment with tailored ads, means each potential customer…



No Picture

Time for us all to get engaged

After a week full of Royal Wedding excitement, I know I’m not the only person who’s writing about engagement. Opportunism?…


No Picture

Can marketers use Facebook Messages?

From “Gmail killer” to “what Google Wave should have been”, there has been no shortage of opinion about Facebook Messages….


Charlie (2)

A grave concern for the DM industry

Some see it as petty bickering; others as protagonists simply making sure their rival doesn’t get away with murder. X-Factor…