Wunderman chief joins Valtech to lead Euro expansion
Valtech, the global digital agency with more than 3,500 employees but a low profile in the media, has raided Wunderman…
agency news
MSQ fires up green push with chief sustainability officer
With businesses across the planet falling over themselves to big up their green credentials on World Earth Day, marketing group…
Wunderman unveils adtech solution to replace cookies
Wunderman Thompson has joined the stampede to devise new adtech solutions to replace brands’ reliance on third-party cookies, by launching…
WPP pools insight units for data-driven marketing boost
WPP has hatched a plan to invest more than $200m (£146m) to build a new data operation housed within media…
MSQ buys independent MBA and merges it with Stack
Marketing group MSQ is continuing to beef up its operations with the acquisition of independent agency MBA, which it has…
Merkle selects Dentsu insider to run Salesforce practice
Two months after appointing Vodafone’s martech boss to run its partnership with software firm Pegasystems, Merkle has appointed Dentsu chief…
Wunderman boosts mobile commerce with Scots firm
Wunderman Thompson is aiming to beef up its mobile commerce offering to clients with the acquisition of NN4M (No Need…
Publicis launches apprentice scheme for diversity push
Young people from marginalised communities are being offered a new path into advertising with the launch of a Publicis Groupe-backed…
Jellyfish boosts expansion drive with major buying spree
Digital marketing agency Jellyfish has made five new acquisitions as part of its international expansion drive designed to tap into…
M&C poaches Accenture chief for data agency Fluency
M&C Saatchi Group has confirmed the launch of its data consultancy, M&C Saatchi Fluency, with a pledge to end “data…