Amazon leads charge as home shopping traffic surges
The home shopping frenzy saw traffic to Amazon’s UK site jump 32% last year, reaching more than 6.5 billion visits,…
digital marketing
Blueberry Wave and GBG acquisition unite as HH Global
HH Global is continuing to bolster its data, analytics and digital operation by combining Blueberry Wave with a new acquisition –…
Local shops thrive despite Christmas online stampede
Online retail sales soared by 52.2% throughout December but still fell just short of overtaking in-store sales, meaning the first…
VCCP lands Reckitt global digital brand experience brief
Consumer goods giant Reckitt Benckiser has overhauled its agency roster following a competitive pitch and appointed VCCP to handle a…
Lockdown 3.0: How brands can recover from coronavirus
With the UK entering its third Covid-19 national lockdown – at an estimated cost to the economy of £400m a…
UK retailers axe deliveries to EU over extra Brexit costs
John Lewis, Asos and Fortnum & Mason are among the first UK brands to scrap deliveries to EU countries, with…
Sainsbury’s expands Organic brief as online sales surge
Sainsbury’s is aiming to further boost its digital presence to capitalise on a massive surge in online shopping over the…
Junior roles dry up as firms look to experienced staff
Fears that the UK’s creative industries will be bereft of the next generation of talent have been realised with the…
‘Crass’ Ryanair Jab & Go ad fuels mass ASA complaints
Ryanair has been hit by a major backlash over its new “Jab & Go” ad campaign, with the ad watchdog…
Decision Marketing at 10: The next 10 for digital tech
In the coming decade, there will be ever-increasing opportunities for brands to connect with their customers in more convenient, relevant,…