Jockey Club boosts CX with Amaze Realise site rebuild
The Jockey Club – the largest commercial group in British horseracing which runs Aintree, Epsom and Cheltenham race courses –…
digital marketing
Sorrell strikes $150m deal for programmatic ad firm
Sir Martin Sorrell’s new venture S4 Capital has secured its second acquisition with the purchase of programmatic ad firm MightyHive…
Pizza Hut launches loyalty scheme for online deliveries
Pizza Hut Europe is launching its first UK loyalty programme, Hut Rewards, as it seeks to grab a greater slice…
AllSaints embraces AI for new personalisation strategy
Leading retail brand AllSaints – whose celebrity fans include the likes of Christina Aguilera and Nicole Scherzinger – has implemented…
Very hits the high street for Black Friday digital push
Online retailer Very.co.uk is aiming to cover all bases on Black Friday with a location-based, digital out of home campaign,…
Shell appoints Accenture Interactive to CRM roster
Shell has boosted its roster of global CRM agencies by handing a major slice of digital work to Accenture Interactive….
Martin Troughton joins Safestyle as UK marketing chief
Former Everest and Anglian marketing chief Martin Troughton has made it a hat-trick of roles at home improvement companies by…
Armadillo appoints Silicon Valley advisor as non-exec
CRM agency Armadillo is continuing its drive for growth by appointing former Google and Amazon advisor Ann Hiatt as a…
Epiphany picks iProspect exec to head up client teams
Jaywing-owned search agency Epiphany has appointed iProspect’s group head of clients Alex Blaikley as client leadership director, as part of…
Lida drafts in New York chief Goodman for top UK role
Lida has appointed the head of its New York operation Jonathan Goodman – the man once described as having the agency…