Now ICO leans on brands to combat adtech data abuse
Brand owners should take a long hard look in the mirror over their part in funding the adtech industry by advertising…
Brand owners should take a long hard look in the mirror over their part in funding the adtech industry by advertising…
The US DMA has joined forces with a gaggle of other American marketing trade bodies to call for a six-month…
It seems the penny has finally dropped in the marketing department that data privacy really is crucial, with the vast…
Online companies will soon face the threat of mega fines for ignoring a raft of new measures designed to protect…
The organisations behind the first GDPR complaints about realtime bidding – which triggered a formal investigation into the practice –…
The adtech industry has once again been caught with its trousers down over alleged mass abuse of personal data following…
The Information Commissioner’s Office offensive to tackle data protection fee dodgers, which has seen the regulator rifle off letters to…
The Internet Advertising Bureau UK has finally committed to bring advertisers in line with legislation covering realtime bidding, over six months after…
Dixons Carphone has condemned the data regulator for issuing it with a £500,000 fine – over “systemic” security failings – and…
Brand owners, charities, public authorities, data firms, tech giants and anyone else who uses data-driven marketing techniques – in other…