Sunak apprenticeship plan ‘positive but not enough’
Prime Minister Rishi Sunak has set out a major package of reforms which he claims will support businesses to deliver…
Prime Minister Rishi Sunak has set out a major package of reforms which he claims will support businesses to deliver…
The British class system is still alive and kicking in the creative industries, with where an individual went to school…
LinkedIn’s data-driven advertising practices are facing a major investigation by the European Commission under the new Digital Services Act, designed…
The long-awaited Data Protection & Digital Information Bill appears back on track and could even receive royal assent – and…
The Government’s proposed data reforms – under the Data Protection and Digital Information (No. 2) Bill – is at Committee…
N Brown Group-owned online shopping giant JD Williams is bolstering its efforts to attract mid-life women through a new data-driven…
Havas is beefing up its social media expertise by acquiring UK digital agency Wilderness, which will work within Havas Village…
The European Union has stolen a march on the regulation of artificial intelligence by passing the AI Act, in a…
Marketers might sometimes stand accused of sleeping on the job – especially when it comes to gaining the right skills…
A Lucky Cow Bingo campaign, featuring a jovial Friesian stood on her hind legs dancing to music, has managed to…
The Government is gunning for new British investors to plough cash into UK tech firms with the launch of a…
A fresh surge in the commercialisation of personal information is set to fuel the rise of consumer-facing “data marketplaces” which…
Belgium craft beer lovers are bracing themselves for a potential shortage of their favourite tipple after production at four breweries…
Homewares retailer Dunelm has recruited one of its own non-executive directors to take up the role of customer director as…
The advertising and marketing industry has backed Labour leader Keir Starmer’s pledge to unleash a generation of creativity and make…
Former Disney marketing chief and incoming DMA chair Tony Miller has issued a rallying cry for the data-driven marketing industry…
Creatives are increasingly playing it safe when it comes to using artificial intelligence tools – or at least they say…
Global experience design agency Imagination has made a double appointment to its senior strategy team as the company steps up…
A Wigan-based company which made nearly 48,000 illegal calls in a 12 month period to people registered on the Telephone…
Dentsu has bolstered its senior data and technology leadership team with three key global appointments aimed at driving data-driven innovation…
International Women’s Day might have its critics – after all, there are ingrained issues that affect women all year round…
Representation of women in advertising has finally turned a corner, but darker-skinned and older women have been left behind and…
Hyper personalisation and localisation remains more of a pipedream than a reality for most brands with an increasing number of…
IAB Europe has failed in its attempt to overturn a 2022 ruling that its real-time bidding adtech system – used…
It seems this week’s Budget has not only deepened the divisions between the UK’s main political parties but it has…
Footwear retailer Schuh has made a double appointment to strengthen its leadership team, as part of its ambition to become…
The ad watchdog has performed an embarrassing U-turn on its decision to censure a Calvin Klein ad featuring the British…
Marketers might be at the forefront of AI implementation, but it seems the vast majority have been caught with their…
Brand owners are being offered the chance to launch their own digital shopfronts on the Sainsbury’s online platform in a…
Animal rights group PETA has launched a graphic bloody new film that urges consumers to open their eyes to the cruelty…
Advertising literacy charity Media Smart is supporting the UK Government’s National Campaign Against Fraud through a new scam ad awareness campaign,…
LiveRamp’s new adtech system – designed to fill the void when cookies are finally axed – undermines online privacy even…
The Information Commissioner’s Office has issued a warning to all charity marketers about the dangers of sending unsolicited marketing texts…
Phoenix Group-owned financial services company SunLife has appointed a new chief marketing officer as it shakes up its team following…
Lord Alan Sugar is resuscitating the Amstrad brand to launch a new digital marketing business, marking his return to the…
Many of the world’s top brands, including General Motors, Johnson & Johnson, LOréal, Microsoft and Unilever, will be able to…
New broadband advertising rules introduced late last year are putting off over a third (38%) of customers from switching their…
The Metropolitan Police Service has appointed Unlimited and Pablo following a competitive pitch against agencies on the Government and public…
Anyone still in any doubt as to the dominance of the US tech giants in the global digital ad market…
Digital advertising body IAB Europe is calling for industry feedback after releasing its first set of recommendations for retail media…
Generation Z consumers are primed to buy more, pay more and spend more than any other generation across multiple product…
The danger of paying out an online ransomware demand has been exposed by a new study which reveals nearly eight…
Motorpoint, the used car dealership, is aiming to drive expansion, enhance awareness, and broaden its reach with the appointment of…
Brands might be ploughing spend into connected TV but the medium is still suffering from many of the issues online…
Epic Games, the company behind the online multiplayer shooter game Fortnite, has reportedly suffered a major ransomware attack, with a…
A new agency group, backed by an investment fund and spearheaded by a 27-year-old media and tech entrepreneur, is aiming…
Leap years might be nothing but a pain in the backside for many but B&Q is calling on DIY fans…
Fresh evidence has emerged of the potentially devastating effect of the rise of technology in the marketing industry, with nearly…
Advertising and marketing professionals are being spurred on to seize the opportunities of the sustainable economy and play a critical…
The UK marketing industry may have embraced AI tools faster than any other sector but deep-rooted data skills shortages –…