Knightley v Norton: Who’s winning the posh shop war?
And so the battle for upmarket festive food spend has begun, with Waitrose’s “The Perfect Gift 2” taking on M&S’s…
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Indepth
Lego, TK Maxx, Penhaligan’s, Salvation Army: Misteltoe
Seconds out…round seven. Fret not you Scrooges and Grinches out there, there won’t be many more of these articles this…
News Analysis
AA/WARC reaction: ‘Will extra spend deliver results’?
This week’s AA/WARC Expenditure Report has revealed that the advertising and marketing industry is set for a bumper Christmas, with Q4 spend…
The Lovin’ Spoonful
Spooner on… is AI really stealing creative careers?
Lord McKelvey has asked me to write a column offering hope to creative people in this age of AI dominance….
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Spooner on… The Toxic Xmas Telly Smog of the Year
Spooner on…pushing the envelope of effective marketing
Reviews
Knightley v Norton: Who’s winning the posh shop war?
And so the battle for upmarket festive food spend has begun, with Waitrose’s “The Perfect Gift 2” taking on M&S’s…
Read More
John Lewis ‘Gloria and Pickles’: Bigmouth Strikes Again
Children in Need ‘By the Side of Every Child’: Stirring
Idol Gossip
Foxy reveals why Cyber Weekend fuels rock hard sales
Friday the 13th…are you feeling lucky? As we all know, November brings a number of absolute certainties in the UK:…