The official London 2012 website received nearly 40 billion page views during the last two weeks, according to BT, as global demand for information on the Olympics soared.
The surge in visits made it the world’s most popular sports website, with 38.3 billion views, peaking at some 98,871 per second, which equated to 1.2 petabytes of data being transferred during the two-week period.
The huge WiFi network the firm installed for the Games also proved popular, with 13.2 million minutes of access served up to customers at Olympic venues, which equates to around 220,000 hours.
The firm’s retail broadband network also saw an increase in traffic demand, up around 19% during the two-week period, with July 29 the busiest day, culminating with Lizzie Armistead winning the Team GB’s first medal of the Games in the women’s cycling road race.
“The last two weeks have been absolutely spectacular, and we’re very proud of the role BT has been playing right at the heart of the most connected Games ever,” said BT’s London 2012 delivery programme director Howard Dickel.
“We’ve managed some huge spikes in traffic and seen video traffic over our UK retail broadband network increase by an average of 19% over the Games period.”
The company is one of several to reveal the huge data demand the Olympics generated, with the BBC revealing three petabytes of data were accessed from its site during the event – from a total of 55 million visits – with demand far outstripping previous events, such as the 2010 World Cup.
Meanwhile, the Games inspired a record 150 million tweets in 16 days, officially becoming the most tweeted event in history, according to its own statistics.
Usain Bolt set the record for sports-related tweets, with his performance in 200m sprint generating over 1,300 tweets-per-second.
The Opening Ceremony saw 9.66 million mentions on Twitter in a single day, while the performance by Spice Girls was the most tweeted moment of the Closing Ceremony, causing a deluge of more than 116,000 tweets-per-minute.
