With Meteorite chairman Hugh Bishop becoming chief executive of the new entity – MRM Meteorite – it seems there was no role for Cornwell, who joined 2½ years ago after just seven months with Joshua G2.
Cornwell grew up in Brighton and got his first job in marketing in 1981 at one of the city’s leading employers, American Express, where he became marketing manager for cards.
After three years he joined MCP, and then joined Rapier’s ill-fated New York operation. In September 1994, he returned and joined O&M Direct (now OgilvyOne) where he stayed for 18 months.
But it was Cornwell’s next job – as managing director of GGT Direct – which would define his career. He spent over nine years at the agency in its different guises of GGT Direct/TBWA GGT and now Tequila.
He left in 2005 and held advanced talks with Mother about setting up a direct marketing agency. But the deal collapsed, leaving his fellow would-be co-founders Nick Moore and Richard Madden – who were both still working at TBWA GGT at the time – with little option but to resign. Moore now works at Wunderman New York; Madden is at Kitcatt Nohr Digitas.
By March 2006 he was executive chairman of Soup, before joining Joshua G2 in July 2008.
Cornwell was not available for comment.
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