ICO warns banks over data duties as ‘Farage-gate’ rages
The Information Commissioner’s Office has waded into the row over reports that NatWest Bank shared personal financial information about Nigel…
data privacy
Decision Marketing Data Clinic: Data reforms explained
The Government’s proposed data reforms – under the Data Protection & Digital Information (No. 2) Bill – will have huge…
Regulators urged to act now on ‘generative AI harms’
The largest consumer group in Europe, the European Consumer Organisation (BEUC), whose UK members include Which? and Citizen’s Advice, has…
InfoSum signs deal with Google for advertising boost
InfoSum, the business which virtually invented “clean room” data collaboration and works with ITV, Omnicom, Boots, Experian, and Kantar, has…
Ex-Wunderman exec becomes AMV BBDO head of data
AMV BBDO has appointed its first head of data, responsible for growing and evolving the agency’s offering and widening its…
Samsung signs InfoSum deal for addressable TV boost
Samsung Ads, the electronic giant’s advertising ecosystem which spans hundreds of millions of smart devices across TV, mobile, desktop, and…
Agencies in firing line as CMOs put data privacy first
Data privacy issues are putting marketing chiefs on a collision course with their agencies, with nearly a third of CMOs…
SMS: Who dares wins but get it wrong and it’s curtains
Brands are treading a fine line with their SMS marketing – including those who use WhatsApp – with well executed…
CDP take-up soars but so does consumer data deletion
Customer data platforms have now become a cornerstone of the marketing tech stack, empowering brands to activate real-time customer data…
Meta GDPR consent fine €4bn short, says Max Schrems
Privacy campaigner Max Schrems has blasted the Irish data regulator’s recent €390m (£346m) GDPR fine against Meta – for using…