Kingfisher strategy delivers in spades as web sales soar
Retail group Kingfisher, which owns B&Q and Screwfix, is reaping the benefits of both a lockdown DIY boom and its…
ecommerce
CX demands emotion and Darwinist functional efficiency
Brands striving to create standout customer experiences must get back to basics by embracing both efficiency and emotion to make…
Over 55 ‘Zenners’ are driving the home shopping boom
It seems the rise of ecommerce is not being driven by Millennials or even Generation Zers but by the over…
Mail bonding: Royal Mail boon as letters market returns
The Covid lockdown has proved a godsend for Royal Mail, with the postal giant not only benefitting from the online…
Brexit border row to ‘cost £5.25bn in ecommerce sales’
Brexit might have been done and dusted nearly 10 weeks ago but its negative effects on the retail industry are…
Covid online boom fuels quest for better personalisation
Nearly two-thirds (65%) of online businesses are planning to increase their use of personalisation post-Covid, although the vast majority (63%)…
M&S builds 46 new websites in international sales drive
Marks & Spencer, which back in 2012 spent more than £100m to bring its website in-house, is to launch 46…
Five golden rules of devising an ecommerce strategy
In many industries today, brands view ecommerce as an economic saviour. As traditional distribution channel prosperity suffers, mostly due to…
Wunderman boosts mobile commerce with Scots firm
Wunderman Thompson is aiming to beef up its mobile commerce offering to clients with the acquisition of NN4M (No Need…
Luxury fans, and ICO, boost Hotel Chocolat online sales
It seems the mystery shopper at the Information Commissioner’s Office is not the only one craving the delights of Hotel…