Sound as a pound: Stephen Graham signs for Maccy Ds
Actor Stephen Graham might have starred alongside Robert De Niro, Al Pacino, Leonardo DiCaprio, Brad Pitt, Johnny Depp, and Sean…
food and drink
Rude Health pours brief into Ark after five-way pitch
Health food and drink brand Rude Health has appointed Ark Agency its lead strategic and creative agency in the UK,…
Maltesers taps ‘Sisterhood Code’ with Love and Scanlon
Mars-owned Maltesers is highlighting the secret ‘Sisterhood Code’ with a new campaign fronted by celebs Judie Love and Angela Scanlon…
Plucky Antarctic explorers push on with Fridge Raiders
Pilgrim’s Europe-owned brand Fridge Raiders is aiming to strengthen its position in the fast-growing meat snacking category by broadening its…
Birds Eye appoints agency for influencer marketing brief
Birds Eye is aiming to take its brand portfolio to a whole new generation of consumers with the appointment of…
Krispy Kreme ‘boxes clever’ in first campaign by Ark
Krispy Kreme has taken a novel approach to combat the new Less Healthy Food advertising restrictions, developing two separate executions…
Simply Social reels in Princes Group digital overhaul
Princes Group, the company behind Branston, Napolina, Princes, Crosse & Blackwell, and Naked is revamping its UK organic social strategy,…
Bray Leino brings home the bacon with Mr Porky win
Pork scratchings brand Mr Porky, which claims to be the UK’s best-seller, is aiming steal share from the wider savoury…
Coca-Cola Uncanned Emotions: Not quite ‘the real thing’
And so to the Fifa World Cup 2026… admittedly it is a while off yet but we all need a…
Marmite dishes up cooking strategy as Brits ditch toast
Marmite has launched a new advertising campaign urging Brits to follow some of the UK’s leading chefs and start cooking…