Busty’s back Livin’ la Vida Loca

BustyI must admit, if I never see another glass of D’Ott for the rest of my life, it will be too soon. From now on its just normal Champagne for me, but I guess that’s the joy of Cannes.
Luckily, the boys from Brazilian agency Huge are helping me get over it though, as no sooner had we had our fill of the Côte d’Azur than they carried me (quite literally) on the plane back to Rio for the World Cup.
Old McKelvey is none to pleased to be honest. Not that long ago, he would’ve been the one being wined and dined at the world’s finest hotels and eateries. However, my 38DDs are proving way more popular than his undoubted wit and, er, “larger than life” personality.
Haha, so I’m back in Brazil “Livin’ la Vida Loca” while he’s stuck in rain-soaked Brighton in his underpants (not a nice vision I admit). It’s tough being Busty, but hey, someone’s got to do it.
So have I missed much? Not by the look of this week’s marketing news. Apparently Rapp have hired a new global boss, Alexei Orlov, who’s name is rather dangerously close to Alexandra Orlov of Compare the Meerket fame. I wonder if he will be parading around the office in a quilted smoking-jacket telling everyone that running the agency in “simples”. Good luck with that one Marco.
Meanwhile, Odeon Cinemas has been forced to reveal that it has actually appointed MBA to run its loyalty scheme after M&C Saatchi claimed Lida has scooped the business. Dear oh dear, nearly as embarrassing as SapientNitro claiming they had won the BA loyalty account when, as we all know, it was the lovely Warren and Simon “wot won it”.
Poor old Annette King over at OgilvyOne is still smarting from the loss, apparently, telling everyone who will listen that the agency will win back the account as soon as. Bless. Doesn’t matter how many Cannes Lions you come home with, luv, you lost; get over it. (Mind you, I did hear a rumour that Ogilvy’s didn’t even come up with the idea for the “magic of flying” themselves…allegedly it was the in-house team at Clear Channel. Dear, oh dear again).
Not that I’m bothered anyway. I’m 5,718 miles away. And, as my boys from Huge keep singing: “She never drinks the water and makes you order French Champagne. Once you’ve had a taste of her you’ll never be the same. Yeah, she’ll make you go insane. Upside, inside out she’s livin la vida loca, She’ll push and pull you down, livin la vida loca…livin la vida loca!”

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