Moran left Lida last summer after three years at the agency and has been working as a creative consultant ever since. At TCA, he will oversee the agency’s 25-strong creative department.
The agency’s clients include Royal Bank of Scotland, Argos, NatWest and Fiat, although it was its ground-breaking campaign for Prostate Research – featuring the late Bob Monkhouse talking from “beyond the grave” – that brought it the most attention of late. It was set up in the late Eighties by Robert Prevezer.
After graduating from Newcastle College of Art, Moran started his career at Partners Andrews Aldridge.
He played a key role in helping the agency grow from a six-man start up to 80 people, gaining one of the best creative reputations within the industry along the way. Moran was at the agency nearly a decade, leaving in July 2007 to take on the creative director’s role at Lida.
While at Lida, he worked closely with M&C Saatchi creative boss Graham Fink on integrated accounts, including EMT, TFL, Network Rail, and ODA, as well as Lida’s own business.
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