The IPA is backing a new scholarship aimed at boosting the expertise of senior women in agencies, by supporting the launch of the Sir John Hegarty Berlin School Scholarship.
Consisting of five two-week modules to be completed across two years around the world (Berlin, New York, Los Angeles, Tokyo and Shanghai), the IPA will offer one place with full tuition fees included (worth £42,000) on the Berlin School Executive MBA in Creative Leadership programme. The course starts on September 4, with the application deadline being June 7.
BBH worldwide creative director Hegarty said: “I am honoured that the Berlin School of Creative Leadership has chosen to establish a scholarship in my name in recognition for my involvement with their Executive MBA programme. I thoroughly enjoyed serving as an honorary EMBA class mentor and I hope the participants learned as much from me as I did from them.
“I am equally thrilled about linking the scholarship to the IPA, which is doing a tremendous job with its executive professional development programmes. The decision to focus the scholarship on outstanding women leaders is particularly exciting and it also serves as a nice compliment to Nicola Mendelsohn’s recent appointment as the first female president in IPA history.”
Candidates must have a minimum of seven years leadership experience, and should demonstrate a strong professional background and track record of creative excellence. They must be a member of the IPA and have completed a BA degree or equivalent.
To download an application form and for more information click here
About time too – there are a lot of very talented women in adland who get passed over simply because of their gender