New Lottery podcast to quiz celebs on £200m question
National Lottery operator Allwyn is launching the third season of its Rich Beyond My Wildest Dreams podcast with eight episodes…
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Toilet rolls star in Wrap recycling TV ad funded by Sky
UK consumers are being urged to recycle more and accelerate the shift towards a better use of the world’s resources…
Next hunts head of data science for AI search shake-up
Next, the UK’s largest online fashion retailer, is embarking on a major strategic shift towards AI-driven commerce after kicking off…
Uncommon hires first data chief in double appointment
Uncommon Creative Studio has made a double appointment as part of plans to boost its “cultural-first” approach through more sophisticated…
Agentic AI assistants set to be judge and jury for brands
The rise of agentic AI is set to turn customer experience strategy on its head; brands will no longer be…
Marmite dishes up cooking strategy as Brits ditch toast
Marmite has launched a new advertising campaign urging Brits to follow some of the UK’s leading chefs and start cooking…
Body parts get vocal in new Holland & Barrett ad push
Holland & Barrett is challenging the nation to take a more proactive approach to their health and wellbeing by supporting…
Nectar signs up Uber and Uber Eats in ride-hailing first
Sainsbury’s Nectar360, which owns and operates the Nectar loyalty scheme, has struck a deal with Uber so that members can…
Publicis and Microsoft plot business-wide AI solution
Publicis Groupe and Microsoft are expanding their strategic partnership to build an AI-powered solution that they claim will not only…
Macmillan calls for fairer cancer care in AMV campaign
Macmillan Cancer Support is sharing the realities of cancer care with a new campaign designed to deepen understanding of how…