UK firms double down on customer journey investment
UK firms are focusing investment on the customer journey, from AI-enabled service and social selling to faster, more flexible checkout…
artficial intelligence
Data and tech professionals in demand as AI matures
Demand for specialist technology professionals is continuing to accelerate as businesses increase investment in artificial intelligence, digital transformation and data-driven…
Online shopping firms admit being stumped by AI surge
Ecommerce organisations are dramatically increasing their investment in AI, but most are unprepared for the pace of technological change, with…
Lloyds Banking Group hires first chief data and AI officer
Lloyds Banking Group has appointed its first ever chief data and AI officer as part of plans to strengthen its…
Publicis and Microsoft plot business-wide AI solution
Publicis Groupe and Microsoft are expanding their strategic partnership to build an AI-powered solution that they claim will not only…
Bosses feel heat too as AI puts all heads on the block
Those at the coalface might be bracing themselves for the AI chop but it seems senior executives are also in…
Industry urged to adopt new GenAI best practice guide
Advertisers, agencies and media owners are being urged to embrace a new set of guidelines for generative AI in advertising,…
Get your kicks in 2026…by channelling IRL in the AI age
Over the past 12 months, several social, political and technological shifts have been gathering momentum. Individually they’re interesting, but taken…
Tesco signs AI deal with start-up to boost operations
Tesco has signed a three-year deal with French tech start-up Mistral AI, as part of a broader strategy to bolster…
Youth revolt: ‘We’re no longer slaves to the algorithm’
Marketers’ relentless pursuit of digital optimisation is sparking a cultural revolt, as younger consumers – particularly Gen Z – increasingly…