Oops, critics left red-faced over Paddy Power campaign
Paddy Power has left many in the marketing community cringing with embarrassment after revealing that its controversial polar bear graffiti…
charity
Salvation Army pools media into Edit and MediaCom
Edit, the St Ives-owned agency formed from the merger of Response One, Amaze One and Occam in March, has joined…
Charity regulator tries mass leaflet drop to boost FPS
The Fundraising Regulator is attempting to boost sign-ups to the flagging Fundraising Preference Service by launching a major public awareness…
WPNC rekindles relationship with Children with Cancer
Children with Cancer UK has appointed WPN Chameleon for a major marketing campaign, breaking this summer, after first working with…
‘Knee-jerk’ charity opt-out scheme has just 7,000 users
Claims that the Fundraising Preference Service would spread like a plague of locusts through the charity sector have been blown…
Crisis? What crisis? Charity giving up £600m to £10bn
The charity sector appears to have shaken off its fundraising problems, with the latest official figures showing that organisations raised…
Rogue chief jailed for double embezzlement of £136,000
A former charity chief who pleaded guilty to embezzlement and then, while on bail, went on to defraud a digital…
BHF launches Dechox with WPN Chameleon campaign
The British Heart Foundation is launching a new marketing campaign urging the nation’s chocoholics to put their willpower to the…
NSPCC online giving revamp triggers surge in donations
The NSPCC has hailed an overhaul of its online donation platform, after witnessing a 28% increase in the conversion rate…
Age UK fesses up to double data breach of staff details
Age UK has handed itself in to the Information Commissioner’s Office after discovering a double data breach which has led…