Whistl sees door drops soar as brands test sampling
Whistl has witnessed a 24% increase in its door drop volumes over the past year, amid claims by the company…
door to door
Oxfam axes door-to-door fundraising as sign-ups fall
Oxfam has become the first major charity to pull the plug on its door-to-door fundraising operation, following a major decline…
EU referendum to spark direct marketing bonanza
The battle over whether the UK should remain in the European Union is likely to trigger a direct marketing boom –…
St John Ambulance in dock over targeting vulnerable
St John Ambulance has been forced to suspend its fundraising agency following accusations that its staff were trained to target…
Royal Mail builds D2D data tool
Brand owners will be able to drill down into door-drop campaigns to sort, evaluate and interrogate the results at an…