Industry chokes as MPs demand fresh HFSS crackdown
The advertising and marketing industry has hit out at a proposed new crackdown on food and drink ads that calls…
HFSS
Burnham faces health lobby fury over ad ban ‘failings’
Prime Minister in waiting Andy Burnham is facing a major challenge from health campaigners over the less healthy food and…
Krispy Kreme ‘boxes clever’ in first campaign by Ark
Krispy Kreme has taken a novel approach to combat the new Less Healthy Food advertising restrictions, developing two separate executions…
Lidl and Iceland battered in first crackdown on LHF ads
The advertising watchdog has laid down a marker for food and drink brands with the first rulings under the new…
Industry fumes as Govt plans to beef up LHF crackdown
The Government has been accused of “moving the goalposts” after it launched a new consultation to bring a larger portion…
‘99% of adspend unaffected by new fatty restrictions’
The new restrictions on the advertising of less healthy food to children may end up as a “paper tiger”, with…
Brands face big squeeze over fatty food ad clampdown
Most advertisers, broadcasters and online platforms might have already voluntarily started adhering to the Government’s new Less Healthy Food (LHF)…
Domino’s splattered as Creme Egg cookie ad is fried
Domino’s Pizza has been slapped down for running an ad for its fat-ladened cookies – which contain a whole Cadbury’s…
Influencers leaving kids ‘hungry and craving junk food’
As the UK’s ad industry launches a new campaign to educate the sector about the incoming Less Healthy Food (LHF)…
Industry unites to push ad restrictions that fight the flab
Nearly the whole gamut of advertising, marketing and publishing trade bodies – including the Advertising Association, ISBA, the IPA, and…