Meta hit by double whammy over ‘illegal’ data practices
Meta is facing a double data protection showdown on both sides of the English Channel with EU chiefs being urged…
Short-form video ads to hit $145bn as brands splash out
Short-form videos might have been popularised by influencers on TikTok and then replicated on YouTube and Instagram but it seems…
Meta ad-free service faces data protection showdown
Meta’s ad-free subscription service for Facebook and Instagram is not only illegal – and pitiful – it takes data protection…
Meta waves white flag over Threads deletion demand
Meta appears to have bowed to pressure from the Information Commissioner’s Office over its Threads platform, once hailed as a…
Social media giants cough up €3bn for privacy failings
Social media marketing and messaging has become a high-risk activity in the GDPR era, with the most popular platforms –…
Meta subscription launch ‘not just about making money’
Meta claims that plans to launch ad-free subscription versions of both Facebook and Instagram in the EU are not about…
Durex offers £100 a pop to test ‘ultra-sensitive’ Nude
Reckitt Benckiser brand Durex is taking a novel approach to prove how its latest range can maximise sensation and increase the sexual…
TikTok ‘not even close to Facebook’ in marketers’ eyes
TikTok may be talking a good game for advertisers but it still has a long way to go to get…
Meta calls staff back to office for three days – or else
Facebook, WhatsApp and Instagram parent Meta has warned staff that they must return to the office for at least three…
Meta dragged kicking and screaming into ad opt-out
Five years and countless hours of legal wrangling later, Meta has finally bowed to pressure to offer consumers an opt-in and…