Advertising Association to mark centenary at Lead 2026
More than 450 senior leaders from across the political, media and advertising landscape have signed up for the next ad…
ISBA
ISBA: GenAI rockets but we must ensure it doesn’t crash
Fresh evidence has emerged on the rapid uptake of AI among client marketers, with the number using the technology more…
Industry unites to push ad restrictions that fight the flab
Nearly the whole gamut of advertising, marketing and publishing trade bodies – including the Advertising Association, ISBA, the IPA, and…
More brands join ISBA cross-media measurement pilot
The launch of the UK’s first ever cross-media measurement programme has moved ever closer, with ISBA’s Origin scheme switching to…
‘Exciting new chapter’ awaits as Markey departs Boots
Pete Markey, one of the most high profile marketers in the UK and arguably across Europe, has stepped down from…
Britain’s got ad talent but very few working class heroes
The advertising industry appears to be making steady progress in many areas, including creating a decent work/life balance, female representation…
All In Census launches: ‘Make sure your voice is heard’
The UK advertising industry is running its third All In Census today, the biggest industry-wide workforce survey of its kind….
All In Census starts 7-day countdown at Piccadilly Lights
The Advertising Association has launched the countdown to its 2025 All In Census at the Piccadilly Lights this week, with…
Agencies in firing line as OECD is urged to probe WPP
Advertising and marketing agencies are facing a major challenge to their environmental record amid claims that one of the sector’s…
Marketing operations are not fit for purpose, say CMOs
Marketing leaders might be doing their best to keep up with a fast-evolving landscape, but inefficiencies and misaligned business structures…