Generative AI threatened by unresolved martech issues
Marketers might be dumping their martech systems and jumping into bed with generative AI tools faster than Love Island contestants…
machine learning
Revealed: The cohort who trust AI with their finances
Believe everything you read and you might be forgiven for thinking GenZers were the ones who are driving the AI…
Brands with CDPs ‘will thrive after cookie apocalypse’
Further proof – if it were needed – of the power of customer data platforms to tackle marketing’s biggest headaches has…
Marketers scramble for jobs over fears of AI extinction
Almost two-thirds of marketing and customer experience chiefs are actively looking to change jobs to work in companies which have…
Govt warned AI ‘light touch’ will cause weighty issues
The Government must have an urgent rethink on its proposed “light touch” regulation of artificial intelligence in the UK, due…
ChatGPT fuels rise in students on computing courses
Depending on who you believe, AI either poses profound risks to humanity or is set to save the planet but,…
AI to turbocharge economy but staffing threat looms
The rise of AI could give the UK economy a major shot in the arm, creating £200bn in additional revenues through…
Never mind the AI threats, feel the benefits say bosses
Business chiefs continue to wax lyrical about the potential of generative AI, with nearly three-quarters (70%) believing the tech will…
Salesforce targets AI boom with $4bn UK investment
CRM giant Salesforce – whose 150,000-plus global clients include Amazon, Marks & Spencer, Asda, Currys, Co-op, Samsung and L’Oréal in…
How generative design can boost your brand experience
Remember the fear and excitement surrounding the metaverse a year or two ago? Hype cycles come and go, and technology…