M&S and Waitrose do battle as online groceries soar
Waitrose and Marks & Spencer are ramping up their efforts to attract more online grocery sales in the run-up to…
Marks & Spencer
Ocado boom to push M&S shoppers to back of the queue
Marks & Spencer customers licking their lips at the prospect of getting their food delivered through Ocado could be left…
M&S hunts for chief to head up new data science team
Marks & Spencer is continuing to build its data science capability – despite the Covid-19 lockdown – by kicking off…
M&S hands international digital ad business to NMPi
Marks & Spencer has expanded its relationship with digital agency NMPi by awarding it a brief to deliver its social…
M&S banks on paid search with NMPi for online revival
Marks & Spencer is aiming to boost its online traffic – and boost its turnaround – by appointing digital agency…
M&S drafts in first ever chief digital and data officer
Marks & Spencer is ratcheting up its drive to put data at the heart of the business – a move…
M&S launches data academy to tackle skills shortage
Marks & Spencer is taking matters into its own hands to tackle the data science skills shortage by becoming the…
M&S brings in Starcount to put shine on Sparks strategy
Marks & Spencer is aiming to tap into the expertise which turned Tesco from a pile it high, sell it…
M&S outsources tech team to Tata in cost-cutting drive
Marks & Spencer is to outsource its technology department – with about 250 staff transferring tech giant Tata Consultancy Services…
M&S chief hails data strategy as Sparks leads revival
Marks & Spencer has reaffirmed its commitment to data-driven marketing by insisting it wants data analysis “to become the glue…