Meta to overtake Google with adspend to top $243bn
Meta is set to overtake Google in terms of total digital ad revenues by the end of 2026, for both…
Meta
Scam ads cost Brits £44m but tech giants made £430m
Fresh evidence has emerged on how social media platforms are raking in profits from scam advertising, with a new analysis…
Decision Marketing at 15: Can anyone crush the giants?
There is little doubt that over the past 15 years, the rise of the US tech giants has fundamentally reshaped…
Apple scorched as UK sends out warning to tech giants
The net appears to be closing in on US tech giants’ business practices amid claims that the UK’s collective action…
ICO risks row for backing Meta over UK consent or pay
The Information Commissioner’s Office is risking the wrath of privacy groups by backing Meta’s launch of the controversial “consent or…
Only 7% of Meta users agree with AI data grab policy
Facebook, Instagram and WhatsApp users have issued a mass rejection of Meta’s strategy of using their personal data to train…
WhatsApp drops no ads pledge to woo major brands
Meta is finally reneging on its pledge to never run advertising on WhatsApp, revealing plans to launch several new features,…
Meta AI advertising bombshell puts agencies on alert
Meta is on a collision course with the agency sector following reports that the company has hatched a plan to…
WhatsApp bigs up encryption in biggest ever global blitz
WhatsApp is lauding its encryption services in a new global campaign which reminds over 3 billion monthly users how no…
Brussels batters Apple and Meta with first DMA fines
The European Commission has fined Apple €500m (£429m) and Meta €200m (£171m) in the first ever monetary penalties issued for…