Netflix expands programmatic ad trials in EMEA region
Netflix is boosting its programmatic offering in beta in the EMEA region, in a move designed to provide more buying…
Netflix
Subscription services fight off fatigue as Netflix soars
Fears that consumers would be ditching subscription services in their droves have proved wide of the mark with Netflix sales…
Netflix picks Microsoft to handle advertising contract
Netflix’s long awaited move into lower-cost ad-funded subscription packages will be handled by Microsoft which will be technology and sales…
Video streaming services ride out cost of living cutbacks
Online video streaming services, including Netflix and Amazon Prime, appear to be riding out the wave of cancellations hitting subscription…
Subscription Britain hits pause button as purses tighten
The surge of subscription services in the UK could be about to crash into a brick wall, with new research showing a…
Apple, Spotify, Google and Netflix face GDPR data probe
Tech giants which provide streaming services – including Apple, Amazon, Netflix, Spotify and Google – have been accused of breaching…