Pets at Home hires Oliver just months after Ogilvy One
Leading UK pet care brand and retailer Pets at Home has appointed in-housing specialist Oliver as CRM agency of record,…
Oliver
EasyJet ditches the ‘big shoot model’ to tap into creators
EasyJet and EasyJet Holidays have launched the first campaign to be devised under the brand’s new approach to advertising, which…
EasyJet brings in Oliver as in-housing plans take off
EasyJet has confirmed it is partnering with Oliver to help transform its marketing operation with the launch of its own…
Oliver brings in former Rapp chief Ed Lee for client role
In-housing specialist Oliver has strengthened its senior team with the appointment of a new executive client partnership director who has…
Nick Myers moves up to CSO in triple Oliver promotion
Global in-housing specialist Oliver has promoted head of planning Nick Myers to the role of chief strategy officer as part…
It’s time to be loud and proud about direct marketing
I believe agencies made a critical misstep by abandoning the term “direct marketing” in favour of narrower alternatives such as…
Boots signs up Oliver for inhousing agency operation
Boots is beefing up its inhouse marketing capabilities by signing a deal with agency Oliver to set up a new…
You & Mr Jones builds $260m global expansion fund
Brand tech group You & Mr Jones is targeting major growth in ecommerce, data and digital disciplines after revealing it…
Forster to lead Oliver U-Studio as Katter nets new role
Inhouse agency specialist Oliver has hired Wunderman Thompson chief growth officer Simone Forster in a shake-up of its dedicated Unilever…
Why it pays brands to be more offensive with their data
Data is the backbone of modern enterprise. It drives, improves and supports business advancement and growth. But despite its progressive…