‘Pleasurable moment’: Reckitt hands Durex to McCann
Reckitt has jumped further into bed with MRM and McCann Worldgroup by slipping the agencies yet another huge slice of business, briefing…
Reckitt
Vanish shuns the housewives to target young gamers
Reckitt stain removal brand Vanish has put aside its image of domesticity to enlist some of Europe’s biggest gamers and…
Reckitt erects customer data platform for CX boost
Global consumer goods giant Reckitt, whose brands include Durex, Clearasil, Cillit Bang and Vanish, is aiming to maximise the value…