Tennent’s World Cup blitz declares it is ‘Time to Dream’
Tennent’s is tapping into World Cup fever with a new campaign starring Game of Thrones’ actor Rory McCann that marks…
Scotland
‘Oooft’: Leith brings Tennent’s back north of the border
The Leith Agency – now known simply as Leith – has fought off all-comers to land the Tennent’s Lager advertising…
Industry warns of impending doom over Scots ad cuts
The Scottish Government’s decision to scrap public service advertising for the rest of this financial year – as part of…
New DMA Scotland chief puts ethical AI at top of agenda
The DMA UK is overhauling its presence in Scotland in support of the country’s AI strategy, underpinned by the appointment…
Scots plot major crackdown on marketing of booze
The Scottish Government is risking the wrath of the drinks industry – and its customers – with plans to restrict…
Data Lab launches Academy to boost industry skills
Data and tech businesses in Scotland are set to benefit from an expansion of the Data Lab programme, the innovation…
‘Off the map’ Scottish isles force VisitBritain to axe ads
The Government has been forced to axe a VisitBritain campaign running in UK airports, designed to promote the country to…
Digital skills scheme targets out of work young Scots
Scotland is further bolstering its drive to be the “data capital of Europe” with the launch of a new series…
DMA calls on Scots politicians to back data manifesto
DMA Scotland is calling on candidates in next month’s Scottish Parliament elections to demonstrate their support for the industry body’s…
QueryClick nets £2m injection to fix digital attribution
QueryClick, an Edinburgh-based consultancy which specialises in the all-too-often ignored practice of digital spend attribution, has received a £2m funding…