Sorrell marks return with tech, data and content group
Sir Martin Sorrell has shunned the advertising market to instead exploit the “significant opportunities” in technology, data and content marketing…
Sir Martin Sorrell
Wunderman chief steps up at WPP as Sorrell jumps ship
Wunderman and WPP Digital chief executive Mark Read has become joint chief operating officer at WPP – alongside the head…
Data beats UK slump but WPP digital fears remain
WPP’s data business is one of only two parts of the group’s UK operation to have escaped the post-Brexit slowdown,…
Sorrell demands overhaul of online ad measurement
Sir Martin Sorrell has stepped up his attack on online advertising giants, calling on the likes of Google and Facebook…