AR or bust: JSYK Gen Z think immersive retail is dope
Love ’em or loathe ’em, Generation Z consumers are the driving force behind a shift towards more immersive shopping experiences,…
Snapchat
New Ofcom powers to rule social media firms ‘doomed’
Government measures to give Ofcom greater powers to police social media companies are doomed to fail, with the threat of…
Brands to spend £3.3bn on social media ads this year
The Facebook data row and ongoing concerns over accountability and measurement are unlikely to halt the march of social media…
Snapchat touted as ‘one to watch’ despite Jenner blast
Social media star Kylie Jenner may be ‘sooo over’ Snapchat but the mobile network is expected to generate around £105m…
Snapchat signs off $3bn in data deals as flotation looms
Snapchat is gearing up for its $25bn (£20bn) float next month by signing major data storage deals with Amazon and…