‘GDPR for AI’ gets green light as EU passes new Act
The European Union has stolen a march on the regulation of artificial intelligence by passing the AI Act, in a…
technology
Ad blitz to woo UK investors as tech funding dries up
The Government is gunning for new British investors to plough cash into UK tech firms with the launch of a…
New DMA chair calls on industry to prove its worth
Former Disney marketing chief and incoming DMA chair Tony Miller has issued a rallying cry for the data-driven marketing industry…
Dentsu appoints trio to beef up global data leadership
Dentsu has bolstered its senior data and technology leadership team with three key global appointments aimed at driving data-driven innovation…
Marketers caught napping in stampede to adopt AI tools
Marketers might be at the forefront of AI implementation, but it seems the vast majority have been caught with their…
27-year-old plots launch of international agency group
A new agency group, backed by an investment fund and spearheaded by a 27-year-old media and tech entrepreneur, is aiming…
CMOs ‘must tackle job loss fears as tech jitters soar’
Fresh evidence has emerged of the potentially devastating effect of the rise of technology in the marketing industry, with nearly…
Brands ‘flying blind’ on AI execution as skills crisis bites
The UK marketing industry may have embraced AI tools faster than any other sector but deep-rooted data skills shortages –…
‘Overwhelmed’ marketers using over 50 tech platforms
Marketers’ near obsession with jumping into bed with the latest tech might be well-documented – having dumped big data to…
Because you’re worth it: L’Oréal unveils AI beauty tool
Beauty giant L’Oréal is launching a new AI-driven platform which it claims offers “hyper-personalised” communication with each customer based on…