BHS defies us all but the hard work has only just begun
It has been almost a year since BHS, the collapsed high street retailer, made an unexpected comeback in the entirely…
The REaD Group
Stricter data laws will give consumers renewed faith
The new Data Protection Bill has got one or two throwing their hands in the air and saying, ‘what’s the…
Why legitimate interests guidance is just the beginning
The moment we’ve been waiting for has finally come – someone has untangled the jungle that is ‘legitimate interests’, and…
Consumer trust on rise over retailers’ data governance
Fears that the retail sector could suffer under GDPR by struggling to win consumer trust when it comes to handling…
How Bellwether shows this sector is proving its mettle
I must admit it is always gratifying to be right. The recent IPA Bellwether Report shows a clear shift in…
REaD Group hires Callcredit chief for lead-gen assault
REaD Group has created the new role of lead generation director and has poached Callcredit chief Dan Fossaceco to spearhead…
Analytics is such a simple solution to Clintons troubles
It was recently reported that Clintons is considering a mass closure of up to 120 of its 393 stores, putting…
Standing lands top REaD Group client services role
REaD Group has rewarded former trainee Dean Standing for his decade-long service by appointing him to the role of client…
Black Friday not only flawed, it’s lazy marketing too
Now the dust has settled on this year’s Black Friday, it’s hard to believe that it was only six years…
Data strategy will be the make or break of BHS.com
We thought we had heard the last of BHS, the high-street retailer which very publically fell into administration in April…