TfL steers ad brief back into VCCP for a further 5 years
Transport for London has selected marketing and creative agency VCCP to manage its creative account, following a competitive tender process, which will…
transport
THINK! campaign targets drug drivers in first FCB spot
The Department for Transport’s road safety campaign, THINK!, is switching its focus to the growing problem of drug driving with…
TfL urges drivers to ‘take another look’ to save riders
Transport for London has launched a major new road safety campaign, designed to change driver behaviour and prevent further deaths…
Triumph revs up cinematic blitz for ‘Modern Classics’
Triumph Motorcycles is bringing together 16 models from its “Modern Classics” range for a new global campaign designed to be…
‘Act Like a Friend’ for hate crime victims, TfL blitz urges
Transport for London is launching a major campaign that aims to empower passengers to safely intervene when they witness hate…
Global boosts TfL poster offer in major data-driven push
Media and entertainment group Global has launched its new eight-year advertising contract with Transport for London by ushering in what…
Uber Boat Thames service hires agency for app launch
River-based transport operator Uber Boat by Thames Clippers has appointed Atomic London to devise the launch strategy of its new…
Brompton picks Liberty Guild to steer global account
Folding bike brand Brompton is looking to get its advertising and marketing into top gear with the appointment of a…
‘Deliberately blunt’ TfL ads expose real-life staff abuse
Transport for London is using real-life incidents of staff abuse to send a clear message to perpetrators that they will…
Wavemaker triumphs yet again as Eurostar pools media
Wavemaker has crowned an impressive seven days by scooping the consolidated media account for high-speed rail service Eurostar following a…