Moss Bros revamps for £10m fillip
Suit hire firm Moss Bros is predicting a £10m revenue boost next year after implementing a central customer system across…
News
VW pushes 35 years of Golf GTI
Volkswagen is promoting the Golf GTI Edition 35 in the UK with a new campaign celebrating 35 years since the…
New laws threaten online ‘havoc’
Brussels chiefs are planning to update European data protection laws early in the new year in a move which, according…
M&S overhauls data strategy
Marks & Spencer is boosting its data strategy in an attempt to ride out the economic storm, which has already…
Slump drives coupon influence
Nearly half of consumers – 44% – say coupons influence them to choose between brands, while over a third say…
Coty ‘child sexualisation’ ad flayed
Coty UK has come under fire for using underage sexual imagery – including a suggestively placed bottle – to promote…
Bogus firms offer ID calls for fiver
Criminals are increasingly turning to the humble telephone to commit ID fraud, according to security experts, who claim rogue firms…
ER ban sparks junk mail warning
Marketers will be banned from using the edited Electoral Register – even for data verification – within three years, if…
Google+ boosts search for brands
Brands which sign up to Google+ Pages, designed to allow them to communicate directly with consumers, will get a major…
Triple rise boosts email marketing
Email marketing has witnessed its most successful half year to date on the back of a triple boost – a…