Industry woos young with ‘virtual work experience’ plan
The advertising industry is aiming to promote the sector as an exciting and accessible career option for early career talent…
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B&Q promotes content chief to senior marketing role
DIY giant B&Q has promoted its head of content, social and PR to director of marketing, effectively becoming second in…
Sainsbury’s appoints first head of CX transformation
Sainsbury’s has recruited its first head of customer experience transformation as the retailer strengthens its top team to drive customer-centric…
Manchester fashion brands appoint Verde for SEO brief
Manchester-based fashion brands Bound and UN:IK are overhauling their organic search strategy, as the businesses look to increase discoverability, expand…
Ofcom slams TikTok and YouTube online safety failings
TikTok and YouTube, two of the world’s biggest advertising platforms, are facing tougher sanctions on online safety in the UK…
Scots energy firm coughs up for 700,000 rogue calls
The Information Commissioner’s Office has battered a Glasgow-based company with a £160,000 fine for making over 700,000 unsolicited marketing sales…
40 million UK consumers plan to watch the World Cup
Anyone in any doubt about the pulling power of football need look no further than a new report which finds…
UK ad industry growth mission gets set for Cannes 2026
The UK advertising industry will once again return to Cannes Lions this June with a Government-backed growth mission to strengthen…
Boots drafts in ex-John Lewis chief for loyalty shake-up
Boots UK has strengthened its senior marketing team with the appointment of former John Lewis Partnership executive Manish Bhagat as…
Brits wake up to the power of second-screen shopping
TV viewing is fast becoming a live shopping environment, with nearly half (47%) of UK consumers using a mobile device…
Carlsberg picks agency for Uefa sponsorship campaigns
Carlsberg Group has handed global creative agency Fold7 the brief to spearhead the brand’s sponsorship deal with Uefa, which it…
ICO warns firms to get in shape for new data complaints
The Information Commissioner’s Office has warned UK businesses they have just one month from today to put a data protection…
Ancestry urges consumers to delve into the unknown
Genealogy giant Ancestry is calling on consumers to explore unanswered questions within their own family histories with a new international…
Adapt or die: AI adoption to double within 18 months
Marketing leaders expect AI-driven automation of marketing work to more than double, from 16% in 2026 to 36% by 2028,…
US group acquires Tangent to drive European expansion
Digital experience agency Tangent, which is backed by Brave Bison chiefs Oli and Theo Green (pictured), has agreed terms to…
Thatchers highlights the positivity of ‘brighter days’
Thatchers Cider is launching a new integrated campaign to tap into the summer season and explore a broader cultural insight…
Coral pumps up the volume for Rewards Grabber blitz
Betting and gaming operator Coral is pushing the 1980s arcade-inspired makeover of its ‘Rewards Grabber’ platform with a new campaign…
F&F continues to ‘Style It Out’ with summer holiday push
Tesco’s fashion and homeware brand, F&F, is showcasing how it can help customers navigate summer travel nightmares in a continuation…
Publicis swoops for data giant LiveRamp in $2.2bn deal
Publicis Groupe has agreed to buy US data-driven marketing giant LiveRamp in a $2.2bn deal, as the French agency group…
New geo-planning platform to boost mailshot targeting
Client marketers will now be able to dig even deeper into which areas of the UK are more responsive to…
IAB UK calls on Govt to work with industry on AI laws
The Government is being urged not to overlook one of the UK’s most advanced AI sectors, as new research from…
McCann nets Food Standards Agency awareness push
The Food Standards Agency, the independent, non-ministerial government department responsible for food safety, food standards, and hygiene across England, Wales,…
Co-op expands retail media with digital OOH network
Co‑op is boosting its retail media proposition by creating a nationwide digital out of home network, which it claims will…
IG appoints agency to turn young people into investors
Online trading platform IG is aiming to expand its appeal among Gen Z and Millennial investors with the appointment of…
AI pushes value of top global brands to over $13 trillion
The acceleration of AI has resulted in one of the most profound shifts in brand value, with the global top…
C-Centric hires new product chief to help drive growth
UK-based data and AI consultancy C-Centric has appointed former LoopMe, Merkle and Acxiom executive David Barker to lead the strategy…
Kwik Fit mental wellbeing ad nets £1m in ITV airtime
Kwik Fit has been named the winner of the 2026 ITV Head First Award, which recognises the ad campaign that…
Nectar and Merlin jump aboard new loyalty partnership
Sainsbury’s Nectar360, which owns and operates the Nectar loyalty scheme, has signed a new deal with Merlin Entertainments, giving members…
Toolstation hammers home ‘first port of call’ message
Toolstation, one of the UK’s largest suppliers of tools, accessories and building supplies, is launching a new campaign which aims…
Car finance marketing sparks 100,000 complaints a day
The Information Commissioner’s Office has been inundated with complaints about unsolicited marketing activity for motor finance compensation claims, with 100,000…
Havas Play ushers in new senior team to drive growth
Havas Play UK chief executive CEO Nick Wright has strengthened the agency’s leadership team to create an all-female line-up to…
New platform to help brands manage creator activity
Brands are being given the chance to scale creator campaigns more efficiently and with greater control, with the launch of…
Jellyfish promotes Parry to UK managing director role
Brandtech Group-owned global digital marketing business Jellyfish has promoted Stephanie Parry to the role of managing director, succeeding Nick Fettiplace,…
New Aqua Libra push promotes ‘The Wonder of Water’
Carlsberg Britvic-owned Aqua Libra has launched a major marketing campaign to target consumers who want to improve their hydration by…
LinkedIn faces data protection probe over Premium plan
LinkedIn is facing a major challenge to its business model, which only allows to see who has visited their profile…
Fido and food top buys as Brits go for ‘mindful shopping’
The UK consumer landscape is entering a phase of strategic stability, suggesting a “new normal” where shoppers are becoming more…
Brave Bison joins the corner team for iVisit Boxing blitz
iVisit Boxing, the live sports entertainment organisation behind the Iconic Boxing League framework, a city versus city championship structure which…
We Are Social boosts EMEA team with double promotion
Global digital agency We Are Social has boosted its EMEA leadership team, in a move designed to drive growth and…
CMOs raid budgets to fund AI drive but hit maturity gap
Chief marketing officers are now funnelling an average of 15.3% of their total marketing budgets into artificial intelligence, in many…
Marketers stuck in never-ending loop of transformation
Marketing transformation is no longer a project with an endpoint but a perpetual state of evolution for major global brands,…
Rightmove unpacks ‘Glow’ to promote range of services
UK property platform Rightmove is launching a new integrated campaign, as part of a wider strategy to grow beyond property…
Nomad Foods appoints new CMO to drive Euro growth
Nomad Foods, the company behind Birds Eye, Findus, and Iglo, has appointed a new chief marketing officer, as part of…
Most travel influencers failing to disclose paid-for posts
The vast majority of travel influencers on social media are failing to disclose when their posts are paid for ads,…
Rapp UK promotes Cascarina to executive creative role
Rapp UK has appointed a new executive creative director to succeed Al Mackie, who left the agency in February, eight…
Sainsbury’s tech and data chief to steer future of ISBA
ISBA is banking on the tech and data-driven marketing skills of Sainsbury’s chief Mark Given to spearhead its strategy and help its…
Sofa Club appoints agency for digital marketing boost
Fashion-led settee retailer Sofa Club has appointed a new agency to lead its organic search strategy, as the fast-growing brand…
Anchor ‘absolutely buttered’ for Havas London ad debut
Arla Foods-owned butter brand Anchor is aiming to future-proof its place in an increasingly competitive dairy category, with a new…
Adele and McCartney star in Shelter social housing blitz
Shelter is highlighting the legacy and influence of social housing with a new campaign that showcases how many of Britain’s…
Aldi pushes its low prices with no loyalty scheme ‘faff’
Aldi is taking a dig at rival supermarkets in a new campaign which highlights that shoppers do not need to…
Claims firms facing probe over aggressive marketing
The Financial Conduct Authority is launching a major review of the claims management market, triggered by concerns over aggressive marketing…