Search begins for new boss of Information Commission
The Government has kicked off the search for a new Information Commission chair – the role which was all but…
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BHF turns hydration breaks into fundraising opportunity
British Heart Foundation is tapping into World Cup fever with a new campaign that reimagines football’s controversial three-minute hydration breaks…
Brands go on the attack for England semi-final clash
Major brands have launched a blitz of rapid-response marketing campaigns ahead of tonight’s FIFA World Cup semi-final between England and…
Riviera Travel hires agency to propel growth strategy
River cruise and tour operator Riviera Travel has hired a new agency as the company drives forward its five-year growth…
Gousto hires digital shop to rustle up social media push
AI-driven UK-based recipe box company Gousto is planning to ramp up its digital strategy with the appointment of Simply Social…
Waitrose customer chief to lead Advertising Association
The Advertising Association is banking on top-level data-driven marketing expertise to drive the industry forward after appointing Waitrose chief customer…
Perfume Shop reformulates customer loyalty scheme
The Perfume Shop is giving its loyalty scheme a major makeover to offer customers simpler rewards, member-only prices and greater…
Heathrow Express pushes service as the ‘trusted choice’
Heathrow Express is putting travellers and their reason for using the service front and centre in a new campaign timed…
Candy Crush owner hands global brief to Havas Media
King, the interactive entertainment and mobile games company behind the Candy Crush franchise, has appointed Havas Media Network UK as…
EE TV highlights flexible packages with Netflix ad push
EE is launching a new campaign showing how households can flex their TV package to include Netflix and catch this…
ISBA backs plan to force tech giants to block scam ads
Client marketing body ISBA has throw its weight behind new Ofcom plans to force tech giants to finally be held…
Škoda goes back 500 million years for Peaq launch blitz
Škoda is tapping into prehistoric times with a campaign to promote the new electric Peaq model, starring an extinct creature…
PizzaExpress creates top role to beef up data strategy
PizzaExpress is boosting its data and business intelligence strategy with the appointment of its first director of data and analytics…
£69bn to play for as industry faces AI skills ultimatum
The UK advertising and marketing industry is being urged to take responsibility for building future-ready creative and digital skills –…
Hostelworld appoints agency for ad strategy overhaul
Social network-powered online travel agent Hostelworld is seeking to build cultural relevance with its youth, backpacker, and budget-travel audience with…
Havas Play boosts top team with chief creative officer
Havas Play UK, the group’s experiential marketing agency, is beefing up its culture-first creative leadership by promoting group ECD Ross…
Connective3 promotes White as Grice takes group role
Performance marketing agency Connective3, which was launched by former Kin + Carta executives, has promoted chief growth officer David White…
AA: ‘Cannes Lions prove UK is global hub for best work’
The Advertising Association has hailed the UK’s performance at this year’s Cannes Lions Festival of Creativity, with a new analysis…
Burnham faces health lobby fury over ad ban ‘failings’
Prime Minister in waiting Andy Burnham is facing a major challenge from health campaigners over the less healthy food and…
Two firms spanked for torrent of scare-mongering calls
Two home improvement companies have been fined a total of £370,000 for making hundreds of thousands of unlawful marketing calls,…
Dentsu Creative raids AMV for new chief creative officer
Dentsu Creative has appointed the man behind MoneySuperMarket’s “Epic Strut” and Andrex’s “Get Comfortable” campaigns to lead its creative team…
Clients call for more strategic thinking from agencies
Nine out of ten brand leaders say they are seeing true commercial value from their agency partnerships but agencies could…
Marketers hit by self-doubt despite bullet-proof image
Marketers might talk a good game, and be brimming with confidence on the outside, but scratch beneath the surface and…
Virgin Media fined £28m for blocking customer exodus
Ofcom has whacked Virgin Media with a £28m fine – the largest ever penalty under its consumer protection rules –…
Dentsu jumps into bed with Meta for new creator studio
Marketers are being offered what is claimed to be a faster, more connected way to identify the right creators for…
Most brands too slow to react to World Cup winning run
The England football team’s victory against Mexico in the Fifa World Cup might have been hailed as one of the…
Médecins sans Frontières appoints Medialab after review
Medical humanitarian charity Médecins sans Frontières UK has appointed Medialab as its new strategic partner following a competitive review handled…
Union demands ‘urgent action’ as ICO row escalates
The trade union which represents staff at the Information Commissioner’s Office has demanded urgent action to address what it calls…
New pan-European ad network set to take on US giants
Advertisers, agencies and publishers who want to activate campaigns and connect across Europe’s premium open web have been given a…
Jacob’s Creek basks in the sunshine for biggest UK blitz
Vinarchy, the global wine powerhouse formed in 2025 by merging Accolade Wines and Pernod Ricard’s international wine division, is launching…
SocialChain brings in new ECD from VodafoneThree
Brave Bison-owned digital agency SocialChain is strengthening its creative leadership with the appointment of a new executive creative director as…
Belvoir Farm presses home quality in first Joint TV ad
As England football fans nurse their post-match hangovers, Belvoir Farm is aiming to big up its quality soft drinks credentials…
River Island brings back top role to boost CRM and CX
River Island is aiming to build on its turnaround plan by reprising its customer director role as the retailer seeks…
CMOs ‘lacking control over the true drivers of growth’
Chief marketing officers are being held accountable for business growth despite lacking control over the decisions and organisational structures needed…
Frank nets Booker prize to boost social media activity
Booker – the UK’s largest food and drink wholesaler – is aiming to build its social media presence with the…
Hiscox hires chief for top marketing and revenue role
Specialist insurer Hiscox has recruited its first group chief marketing and revenue officer, with a brief to unite both disciplines…
Indie Intelligence Council secures Experian backing
The Alliance of Independent Agencies has partnered with Experian to launch the Indie Intelligence Council, a new invite-only community designed…
Cannes 2026: What was the ultimate French takeaway?
As the dust settles on yet another Cannes Lions International Festival of Creativity – and attendees get back to the…
Stagwell agencies nab IBM to end Ogilvy’s 32-year reign
IBM has snubbed the major networks to hand its global creative account to challenger group Stagwell, with agencies Anomaly and…
Social media grips Brits despite misinformation fears
Despite almost 80% of the younger generation (16-34s) being concerned by the amount of misinformation on social media, they still…
Fussy deodorant TV ad debut urges: ‘Don’t Be Tosser’
Refillable deodorant brand Fussy is taking its mission to eliminate single-use plastic from personal care by launching its first-ever TV…
Hunk of Elvis leaves the building in Wonderhood deal
Wonderhood Studios has confirmed it has agreed to acquire the creative half of Elvis Communications – formerly WCRS, Engine and…
IAB audit hails UK retail media milestone for Nectar360
Sainsbury’s Group-owned Nectar360 has made a “significant step forward” for the entire UK retail media industry after becoming the first…
Fujifilm hires social agency to launch brand on TikTok
Fujifilm is aiming to strengthen its connection with Gen Z audiences and build a distinctive social-first presence centred on creativity,…
IBM taps into Omnicom data and tech for global brief
IBM has finally confirmed the appointment of Omnicom Media to handle its estimated $190m global media account, 18 months after…
Global creator economy set to reach $1.3trn by 2033
Brands might still be struggling to measure the true commercial benefits of influencer marketing, but the global creator economy seems…
Marketers still don’t know whether creative is working
Despite widespread confidence in creative performance, most marketing chiefs still lack the measurement rigour to know whether their creative is…
Digital shop scoops Weetabix and Alpen social boost
Weetabix Food Company is seeking to boost the appeal of both the Weetabix and Alpen brands with a younger market…
‘You’ve Been Tango’d’ returns in new campaign by VCCP
Carlsberg Britvic soft drink Tango is the latest brand to go back to the 1990s with a new campaign that…
CMOs urged to wake up to creator content commercials
Brand owners might be ploughing billions of pounds into creator content but there is still a huge gap between spend…