Never let it be said that I don’t toil away day and night to bring you the latest trends to fire up your marketing activity, your personalisation strategies and even your sex life, so dear Foxy fans, this week we are going for the threesome.
With the election campaign in full swing, I must admit I would rather stick pins in my eyes than see Penny Mourdant again. Keep to the sword carrying, sister.
Anyway, after months of bigging up the cheaters’ online platform that is Illicitencounters, today we are jumping into bed with rival Ashley Madison; well, if you can’t beat ‘em join ‘em.
You see, it has just released its fifth annual Discreet Dictionary, complete with the latest lingo for those looking for a bit of extra-marital, and the perfect guide for marketers to make sure they are down with the public and in tune with every cohort.
Bizarrely, Ashley Madison chief strategic officer Paul Keable reckons the terms have been created because people in non-traditional relationships have to deal with a “great deal of stigma and exclusion”. Poor luvs.
He explained: “Our latest Discreet Dictionary aims to promote greater inclusivity through language, in a light-hearted way. Dating should be fun for everyone, regardless of whether your situation fits the norm.”
So strap yourself in, here goes:
Ghostercoaster. A variety of ghosting, the ‘ghostercoaster’ is a romantic partner who disappears and reappears intermittently.
Kenning. Inspired by last summer’s Barbie-mania, Kenning describes when men learn that monogamy is actually not the default for the modern woman.
Auto-erect. Yes, guessed it, artificial intelligence is now firmly bedded into the dating scene. Basically, if you are having trouble thinking of dirty talk when texting, ChatGPT can lend you a hand.
Game of Tones. The act of assigning unique ringtones to your latest flings.
Covalent Bond. If you’re experiencing stronger energy towards an affair partner when the affair is not disclosed, you could have a “covalent bond”.
Fireside Fling. It can be hard going to bed alone in the winter months – a “fireside fling” is someone you hook up with to get through those cold and frosty nights.
Call of Booty. Apparently someone who plays juvenile games when it comes to dating.
Freewheeling. If you have no guilt or shame about shagging around, then you are freewheeling.
Hush Haven. A “hush haven” is a favourite (and discreet) spot to carry out an affair.
Mapping. The art of carefully crafting a date with an affair partner – specifically when they lie outside of the monogamous bonds of your marriage.
RendezTwo. Polyamory comes to the scene and this refers to the act of a couple engaging in an ongoing arrangement with another couple.
Scandovellian. This is when cheaters get caught with their trousers down and become villainised, with those who have been cheated on benefiting from the affair.
So, there you have it, if it’s not for you, next week BBC1 will show Question Time Leaders’ Special live from York from 8pm-10pm. Good luck.
Follow Foxy on X and Instagram if you must, but don’t get too excited as I’m never there
