Code Computerlove lands travel firm's digital account

Independent travel company Travel Counsellors is gearing up for a major expansion drive with the appointment of digital agency Code Computerlove to enhance its online recruitment experience.
The company already works with Code’s sister company, MediaCom North, which runs the firm’s search capabilities, and the two agencies will work side-by-side to bring new features and drive more value from a digital recruitment platform.
With a Manchester headquarters and sister offices in Ireland, the Netherlands, Belgium, South Africa, Australia and the UAE, Travel Counsellors has a network of 1,800 experienced travel professionals across the globe who deliver a highly personal, tailor-made travel service to both corporate and leisure travel customers.
Code will be supporting Travel Counsellors to attract professionals to be franchisees and run their own travel business.
Travel Counsellors director of digital and innovation Waseem Haq said: “We want to ensure that our focus throughout the digital experience is on our people – whether that’s professionals looking to start a new corporate or leisure travel business franchise with Travel Counsellors, the recruitment of new support team members to our Manchester HQ and global offices, or the brilliant people already working within our company community.
“We’ve concentrated on the user experience and worked closely with Code to ensure that potential new travel counsellors and support team colleagues can fully immerse themselves in our culture, engaging in all that we have to offer before deciding to begin a new career opportunity with us.
“The collaborative partnership we have developed with Code means that their team has become a natural extension of ours, sharing the focus we have on bringing our peoples’ stories to life and providing memorable, multi-channel digital experiences.”