Communication Avenue hires Richard Tomlinson

richard tomlinsonLead generation specialist Communication Avenue has appointed former Callcredit and Experian chief Richard Tomlinson to further strenghten the firm’s expansion strategy.
Tomlinson has over 20 years in the marketing services industry. He spent 18 years at Experian, which included a directorship of the public sector division and more recently he was sales director at Callcredit Information Group.
He will initially be holding a consultancy role at Communication Avenue assisting chief executive Phil Lightfoot with the creation and implementation of a one, three and five year strategy designed to transform the business and bolster its offering in order to meet ambitious growth plans.
Set up in September 2005, Communication Avenue is part of Assured Capital Holdings, which also owns the Performance Marketing Network and Coracall.
Tomlinson said: “In the short time I have been working with Phil and the team I have been really impressed with their client centricity and the quality of their service and people. It is a forward looking company and I’m excited to be working with them to keep the offering fresh, compliant and more importantly effective for clients.”
Lightfoot added: “Richard’s industry pedigree speaks for itself and I am confident that together we will create a workable plan which will enable us to develop our existing portfolio meaning we will add value to both our customers and our business.”

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