Legion in major WWI donation site

Legion in major WWI donation siteThe Royal British Legion is launching an online database containing details of hundreds of thousands of people killed in the First World War, as part of a major fundraising campaign around this year’s 100th anniversary.
The Every Man Remembered website will enable people to search for names or towns to find people they may have a connection with. Each person on the database will have a dedication online, with information about the job they had during the war.
Supported by Ancestry.co.uk, the site will ask the public to pay tribute to the 1,117,077 men and women from the Commonwealth who died in the war and make donation.
Dr Stephen Clarke, head of remembrance at The Royal British Legion said: “Every Man Remembered will be our greatest act of remembrance during the First World War Centenary. We’re asking the British public to commemorate every one of the 1,117,077 men and women who died during the First World War through our huge online database.
Last November, the charity partnered with payment providers to create a near field communication (NFC) system, which allowed people to donate to the Poppy Appeal via their smartphones.
Posters and collection tins urged people to “tap the poppy” to donate. Contactless, wireless and secure communication then transfered information and money between the user’s smartphone and the NFC tag via antennae communication.

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  1. British Legion unviels major WWI donation site http://t.co/QJo97rsZiU #directmarketing #digitalmarketing #data

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