Iris global executive creative director Shaun Mcilrath has bolstered the agency’s team with three key hires from Inferno and AIS London.
First up is Ben Peate, who has joined the agency as deputy creative director. The former creative head at BD Network and Inferno – where he was lead on the Nokia and Sky accounts – will work on the Samsung account.
Peate said: “The creative that’s coming out of Iris at the moment is world class, and I wanted to be part of that.”
Meanwhile the AIS creative team behind the award-winning Harrison’s Fund ‘I wish my son had cancer’ campaign have also joined Iris.
Dan Madden and Matt Eastwood will work across the agency’s accounts, reporting to deputy creative director Nina Taylor and executive creative director Chris Baylis, who joined from Tribal DDB late last year.
Mcilrath (pictured), who now been at the agency for over six years, said: “Dan and Matt are really talented multi-disciplinary thinkers with a brilliant attitude to problem solving. They’ll fit right in.”
Madden and Eastwood said: “We joined Iris because it’s a place that has a positive attitude of getting ideas made for the kind of brands that every creative wants in their book. Over the last year they’ve done some top creative work and we’re looking to make this year even better. And when we saw their fridge full of free Pepsi, the decision was sealed.”
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