WPP faces new rival DunnHumby bid

WPP faces new rival DunnHumby bid.jpg 2WPP’s deal for DunnHumby may not be quite as clear cut as first thought after reports that yet another suitor – the US buyout giant behind Dell Computers – has thrown its hat in the ring.
Silver Lake Partners, which bankrolled the £16bn take over of Dell in 2013, is among a pack of bidders for the data company, valued by some at £2bn. Silver Lake has also invested in Skype and Chinese online giant Alibaba.
Just last week, WPP was said to be in pole position to buy a majority stake in DunnHumby, which employs more than 2,000 people in 30 countries and works with 400 the likes of Procter & Gamble, Coca-Cola, Diageo, GlaxoSmithKline and Mondelez International, as well as running the Clubcard scheme.
According to sources quoted by The Sunday Times, however, Silver Lake is attempting to attract former DunnHumby staff to help support its bid for the company.
Around six or seven parties, including US-based buyout firm Clayton, Dubilier & Rice – which is advised by former Tesco chief Sir Terry Leahy – Advent International, General Atlantic Partners and KKR, have so far shown a serious interest in the business.
The auction is expected to begin next month, with Wall Street investment bank Goldman Sacks – which was appointed in January – handling the sale.

Related stories
WPP in pole position for DunnHumby
WPP eyes data deals as profits surge
Tesco U-turn over DunnHumby sale
WPP eyes bid for £2bn DunnHumby
DunnHumby suitors tap up Keith Mills
Blinkbox is sold, DunnHumby next
Clubcard guru tells Tesco to pull plug
Why Tesco needs ‘who dares wins’ ethos
Leahy linked with DunnHumby offer
Pressure grows for DunnHumby sale
DunnHumby faces £2bn sell-off bid

Print Friendly

2 Comments on "WPP faces new rival DunnHumby bid"

  1. WPP faces new rival DunnHumby bid http://t.co/ZGvqiSVKE9 #datascience #data #CRM #digitalmarketing #directmarketing

  2. RT DM_editor: WPP faces new rival DunnHumby bid http://t.co/5HhfYpJRsq #datascience #data #CRM #digitalmarketing #directmarketing

Comments are closed.