Amazon unveils self-service TV ad platform for SMEs
Brands of all sizes that sell on Amazon in the UK are being targeted by the launch of a new…
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Amazon Prime Day: How to grab a big slice for next year
Another year, another Amazon Prime Day has been and gone. The first 24 hours of this year’s event saw £633.4m spent…
Third of small firms don’t advertise despite the benefits
The UK’s army of small firms which have embraced advertising are benefitting from its positive impact as they look to…
SME retailers plot £1bn action against ‘abusive’ Amazon
A group of independent British retailers has launched what is claimed to be the biggest ever retail class action in…
Data-driven firms ‘adopt AI faster and trounce rivals’
Smaller companies that make data a strategic priority are not only faster to adopt AI, they are also outperforming their rivals,…
Court rejects $575bn Amazon claim it is not a big firm
Amazon’s insistence that is not a large online platform – despite an annual turnover of $575bn – and therefore should…
Google, Meta, and Amazon grab 60% of $680bn spend
Anyone still in any doubt as to the dominance of the US tech giants in the global digital ad market…
Amazon jumps in bed with Reach for post-cookie deal
Google’s deprecation of cookies might be far from a done deal but Amazon is not taking any chances by signing…
Brits reject Amazon Prime ‘pay extra to go ad free’ plan
Amazon might have narked millions of its customers by effectively forcing them to view advertising on Prime movies and TV…
Amazon hit by €32m fine for ‘excessive’ staff monitoring
Amazon’s staff surveillance techniques – branded “bruising” by the UK GMB union – have sparked a €32m (£27m) fine in…