Lessons your brand can learn from Amazon Prime Day
Amazon Prime Day may have been going since in 2015, in an effort to lure new subscribers and deepen existing members’…
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Amazon ‘must boost discounts to make Prime Day pay’
Amazon Prime Day runs the risk of losing its allure unless the company ups its discounts to to offer “unmissable…
Amazon takes on InfoSum with ‘clean room’ data plan
Amazon Web Services has overhauled its advertising services and launched a new “clean room” solution designed to allow different companies…
FCA on alert as big tech firms expand financial services
City regulator the Financial Conduct Authority is launching a consultation on the potential harms – and benefits – of Amazon,…
Havas buys Amazon shop to ‘turbo-charge’ ecommerce
Havas Group has made its fourth acquisition in just over six months by snapping up ecommerce agency Expert Edge –…
Amazon offers sellers free email marketing programme
Amazon is opening up its customer data to third-party sellers and brands which operate through the site, enabling them to…
Consumers demand online firms are more like Amazon
Online retailers are being urged to give shoppers the same levels of service that Amazon Prime offers, including rapid deliveries…
The world is not enough: Amazon in new data scheme
As the world’s largest online shopping company you might think Amazon would have more than enough data on its customers…
Subscription Britain hits pause button as purses tighten
The surge of subscription services in the UK could be about to crash into a brick wall, with new research showing a…
Amazon ‘to rescue high street’ with mass store openings
The British high street could have an unusual saviour in the form of online giant Amazon UK, which is bolstering…