Digest woos brands with DM arm
Reader’s Digest UK is taking on DM suppliers and agencies with the launch of a new company, Direct Marketing Partners,…
BBC
ID Card triallers demand refund
Some 15,000 people who paid £30 each to join a trial of the now-defunct ID Card scheme are calling on…
BBC must disclose licence fee deal
The BBC must reveal secret kick-backs contained in its licence fee collection deal with Capita, after the Information Commissioner’s Office…
Digest blitz piggybacks BBC and ITV
Reader’s Digest UK has unleashed a major Christmas direct mail campaign, under BBC and ITV branding instead of its own,…
OFT probes ‘cash for gold’ firms
The Office of Fair Trading is investigating a number of ‘cash for gold’ businesses after a barrage of complaints from…
Gold Challenge appoints Brandnew
The Gold Challenge – a scheme to encourage mass sports participation and raise money for charity in the run to…