Krow swallows up Big Dog in Mission agency restructure
Mission Group agency Big Dog is being folded into sister shop Krow, as part of a major rationalisation spearheaded by…
Big Dog
Mission hands group CEO role to Big Dog chief Clifton
The Mission Marketing Group – the company behind Bray Leino CX, Krow, Big Dog and Story UK – has promoted…
VW appoints Big Dog to steer commercial van account
Volkswagen has handed the retail marketing account for its commercial vehicles division to agency Big Dog following a competitive pitch….
Weetabix reprises Ready Brek ‘glow’ for wider appeal
Weetabix Food Company is bringing back to ‘Ready Brek glow’ positioning in a new campaign for the brand under the…
Miracle-Gro owner hands Big Dog international brief
Evergreen Garden Care, the international company behind brands including Miracle-Gro, Weedol, Substral and Roundup, has handed its European and Australasian…
Cordell Burke to leave Big Dog for new opportunities
Big Dog creative chief Cordell Burke is to leave the agency at the end of the month after eight years…
Changing marketing landscape needs an agile approach
Marc Pritchard recently announced some interesting changes over at P&G. Moving marketers from “project” managers to “brand” managers, cutting the…
Mission buys Krow and aligns agency with Big Dog
The Mission – the marketing services company behind 15 agencies including Big Dog, Bray Leino Yucca and Story – has…
Big Dog runs first activity for Vax with product launch
Floor cleaning brand Vax has finally unveiled its new Platinum Carpet Washer brand through a major integrated campaign; the first…
Big Dog sucks up Vax work as brand plots expansion
Floor cleaning brand Vax has hired Big Dog as its lead creative agency, following a competitive two-way pitch, as part…