Retailers ‘must use insight to fight Black Friday fatigue’
UK retailers pinning their hopes on a bumper Black Friday instore are being urged to rethink their plans and draw…
Christmas
Black Friday sales set to top £9bn with online stampede
Retailers which have decided to shun Black Friday are likely to miss out on a £9bn bonanza, with sales rising…
Come all ye faithful: Retailers missing a trick on loyalty
With Black Friday just over a week away, it seems UK retailers are only looking as far as the end…
Double-jabbed Santa axed from shorter Tesco festive ad
Tesco appears keen not to stoke the controversy over its festive TV spot, featuring a double Covid jabbed Santa, after…
Loving the alien? John Lewis tries extra-terrestrial Xmas
Those who despise Christmas in November might not be best pleased but John Lewis has launched its 2021 ad campaign nearly…
Covid behaviour sticks as shoppers plot online Xmas
Despite widespread cynicism, it seems many people are hanging on to behaviours they adopted during the height of the Covid…
Skills shortage could bring online shopping to its knees
UK consumers may already battling with fuel shortages, sky-high gas prices, an HGV driver crisis and empty shelves but online shopping…
Black Friday faces black future in marketing rethink
Consumers who are pinning their hopes on bumper Black Friday sales might have to think again after nearly half (46%)…
Top tips for charities to boost donations this Christmas
As we take our summer holidays, let’s not forget that Christmas is on its way and charities would do well…
Never too early for brands as Xmas countdown begins
The summer holidays might be in full swing, but greater consumer confidence in the return of the traditional Christmas is…