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News January 14, 2021 3:28 pm

Brand owners are joining the stampede to gather first-party data, with nearly nine out of ten (88%) marketers identifying the…

News December 10, 2020 10:27 am

As the UK Government talks a good game over plans to bring technology giants to heel, the French have once…

News November 17, 2020 10:07 am

Apple’s claim that it puts customer privacy at the heart of its business has been blasted by Facebook nemesis Max…

News September 16, 2020 12:11 pm

IBM Watson is aiming to strengthen its appeal to marketers with the launch of a new suite to help brands…

News September 2, 2020 3:41 pm

Brand owners will now be able to reach online audiences based on the content they are consuming at the very…

News July 29, 2020 4:46 pm

eBay Advertising has launched a new programmatic targeting tool, developed in response to increasing demand from client marketers for solutions…

News April 7, 2020 10:17 am

Google has finally bowed to pressure to delay the controversial Chrome update which will see the web browser block third-party…

Views February 18, 2020 11:27 am

We all knew it was coming and the cookie is finally crumbling. Earlier this month, when Google announced it would…

News November 28, 2019 10:01 am

The much maligned ePrivacy Regulation appears all but dead and buried after representatives of the EU states have rejected the…

News October 3, 2019 1:06 pm

The Court of Appeal has paved the way for iPhone users to sue Google for damages over the alleged abuse…