Bottom of the class: UK universities failing on cookies
Universities and higher education institutions stand accused of a widespread failure to comply with the laws covering online tracking via…
Universities and higher education institutions stand accused of a widespread failure to comply with the laws covering online tracking via…
Just 24 hours after being slated for failing to enforce the laws governing online tracking for advertising, the Information Commissioner’s…
The Information Commissioner’s Office has found itself at the centre of a new storm over its inaction on online tracking,…
Post-cookie targeting has split into two camps. On one side there’s contextual targeting, which analyses the surrounding page or media…
Further proof – if it were needed – of the power of customer data platforms to tackle marketing’s biggest headaches has…
Two of the UK’s leading regulators have issued a final warning to online businesses to “stop and desist” from using…
UK businesses have been warned they could face fines if they persist in flouting the law on how they operate…
Spending on data and analytics infrastructure is expected to grow at a CAGR of 10% from $22bn in 2022 to…
UK advertisers are responding to the decline of cookies and the shift from opt-out to opt-in consent by ploughing more…
IPG-owned data giant Acxiom is bolstering its services to target the so-called “clean room” data market, as the battle rages to…